It’s crazy to think how some of the biggest changes we make in our lives start with a simple thought. That was the case for Brett and Sherry Freedman when the couple decided to reevaluate their professional prospects and take up entrepreneurship. As dedicated and energetic individuals, they were yearning for a change, one that would make them want to “wake up and be excited to get out of bed and get to work”.
When wondering what opportunities might be available for the both of them, Brett did what most modern human beings do – turn to Google. A simple three word search of “healthy food franchise” later, and Brett and Sherry are now leading Toastique’s expansion into Colorado.
HOW DID IT START?
The Freedmans are hard working, growth-oriented individuals in more ways than one. Brett, a technical account manager at Amazon Web Services, and Sherry, a retail district manager, have long been at the forefront of their community. Brett has coached youth sports for over a decade, including, basketball, football and lacrosse. The two are also deeply rooted in the value of time with family, citing it as one of their favorite things to do.
In addition to the connections they have to their community, friends and family, the Freedmans also share a personal passion for food, working out and traveling. They’re firm believers in the power of personal wellness, and the notion that “healthy, delicious food can brighten up anyone’s day”.
This was something that was top of mind for them when looking for a potential business opportunity, ideally one that would allow them to give back to their community and match their healthy lifestyle.
After their initial Google Search for a “healthy food franchise”, the pair came across Toastique, which offered them promise in the aforementioned values they were hoping to find in a franchise partner. Their interest led them to communication with Hailey Hyde, Development Director at Toastique, who was able to help them get to know more about the brand and its long history of success with franchising.
Brett and Sherry loved the uniqueness of the franchise brand, as well as the experience of seeing a Toastique store firsthand. They wanted to take advantage of the opportunity to get involved, seeing it as something that would offer them the flexibility and purpose they were in search of.
A little bit of planning later, and their three new locations are now opening in Denver. This marks an exciting milestone for Toastique and the Freedmans alike, as they expand its reach into Colorado and serve a community with the quality food and positive energy it deserves. Their first store at the Highlands Ranch location in the Denver metro area is now open, and is already beginning to get attention.
Brett and Sherry are confident in the stores’ success, as their drive, passion and intentions are nothing but pure. They’re doing it because they’re genuinely invested in the health and wellbeing of their community, and are perfectly positioned to prosper.
Between opening our latest location in Washington, D.C.’s Navy Yard district and launching our gourmet toast and juice franchise opportunity in cities across the U.S. for the FIRST time in our history, you can say we’ve been very hard at work here at Toastique over the past several months!
Thanks to our rockstar franchise development team and our beautiful, all-new franchising website, we’ve already got calls rolling in from interested franchise investors all over America who want to bring Toastique’s unique gourmet toast and juice franchise opportunity to their community! We can’t wait to meet the amazing pioneers who are going to help us take Toastique to a national level, and we look forward to getting to know you a little better.
But- first things first…
Meet your Toastique Franchise Development Team!
Development Director- Mike Edwards
Mike will be your main point of contact once you have qualified for our Education Process. He can answer any questions you may have along the way and provide guidance and support, as well as educate you about the finer points of the Toastique brand.
Brand Manager- Charlotte Wagner
Charlotte works with franchise consultant networks nationwide to find qualified individuals who are interested in a staffing franchise investment opportunity.
Development Manager- Hailey Hyde
Hailey’s the first person you’ll speak to on the Toastique franchise development team. She’ll find out a little bit about you, and also give you more information about Toastique, our franchise opportunity, and who we’re looking for in a prospective Franchise Owner.
To say that our Toastique franchise development team members are franchising experts would be an understatement. With years of franchising experience with a variety of brands, their combined expertise and understanding enables them to effectively answer any and all questions you may have about our toast and juice franchise opportunity. You’ll be in good hands as you go through your Education Process journey with your trusted team helping you to navigate every step of the way.
Our Toast and Juice Franchise Education Process
Every journey begins with a single step. If you’re thinking about owning a Toastique franchise in your community, speaking to our Franchise Development Director for more information is the first step on your entrepreneurship journey. From there, you’ll move through our Franchise Education Process, which is designed to educate you on all things Toastique so that you can be sure that we’re the right franchise opportunity for you…and so we can be sure that you’re a good fit for us as a franchise candidate!
Here’s an overview of what a prospective Franchise Owner can expect, from their first visit to the Toastique franchising website to the day they sign their franchise agreement:
The Toastique Franchise Education Process
Qualification- Complete a brief questionnaire so we can learn a bit about you.
Initial Call- We’ll get acquainted with each other and find out what you’re looking for in a franchise. You’ll learn more about the franchise system, industry, and what makes Toastique a unique opportunity. We‘ll also get to find out more about your background.
Unit Economics- We take a deep-dive into the numbers together so you can see how much your investment will cost …and how much you can potentially make!
FDD Review- Access our Franchise Disclosure Document, which contains the nuts and bolts of the Toastique franchise, including guidelines, investment, and detailed performance information.
Business Model Review- Here’s your chance to ask questions about our marketing support, operations, and economics during an in-depth review of the Toastique model.
Clearance Call- It’s the moment of truth- our executive review team interviews you on a phone call to ensure that your ideals, goals, and spirit are in alignment with the Toastique brand.
Discovery Day- Come to Washington, D.C., and meet the Toastique team in person! You’ll get to see the business model in action, tour a couple of our locations, and, of course, sample our amazing menu items, including our signature gourmet toasts, smoothies, juices, and more!
Franchise Awarded!- We walk you through the signing of the Franchise Agreement, and voila! You officially own a Toastique franchise!
Excited to get started? We encourage you to take a tour of our franchise website to get better acquainted with the Toastique opportunity. Our website is chock-full of the most important information you need to know about who we are, what makes us unique in the juice franchise space, and how much you can potentially make as a Toastique franchise pioneer!
(A word to the wise, though- viewing our website on an empty stomach may lead to some pretty intense cravings for an Avocado Smash toast or a Blue Majik smoothie. Don’t say we didn’t warn you!)
Toastique is the PERFECT franchise opportunity for 2021- Here’s why!
We could go on all day about what makes Toastique an amazing opportunity to own a health-focused café in your community…but let’s face it, we’re in marketing- it’s our JOB to make this franchise sound amazing!
Go ahead, visit our franchise website, take a look around, and see for yourself why we’re so passionate about the Toastique brand, our delicious products, and our commitment to providing an absolutely awesome experience for our guests. Enjoy!
Here we grow again! We’re thrilled to announce that our healthy food franchise is heading to the Garden State for the first time, thanks to our new Franchise Owner, Courtney Hoy! Courtney’s Stone Harbor, New Jersey location is slated to open in Spring 2021, and we couldn’t be more excited to welcome a whole new legion of devoted Toastique fans!
As the sister of our CFO and Director of Construction, Kyle Izett, Courtney has gotten to see the development of the Toastique healthy food franchise from the very beginning, and watched our concept go from a single location in 2018 to multiple successful Washington, D.C.-area stores and nationwide Toastique franchise opportunities just two short years later! She says she’s inspired by “just seeing Kyle and (Toastique Founder) Brianna (Keefe) and their passion and their success and seeing how successful they have been.”
Since the early days of Toastique’s foundation as a healthy food franchise, Courtney has seen its potential and had her sights set on owning a location of her own. She says, “I’ve been talking to (Brianna and Kyle), saying it would be a great model and would eventually want to be part of it.”
This past summer, all the pieces fell into place when Courtney, Kyle, and Brianna were at the famed Jersey Shore and happened upon a storefront that appeared to be just the right location for a Toastique healthy food franchise. “It just kind of worked out,” Courtney recalls. “We found the spot and were like, ‘This needs to be a Toastique!’ It was so perfect that I found this wonderful location in a wonderful area- I was like, maybe it’s time for me to pull the plug and do this!”
As plans for her new Toastique location began to materialize, Courtney began the process of transitioning from her previous 20-year career at YMCA to her new role of Toastique Franchise Owner. Since entrepreneurship runs in her family, owning a successful business is something that she’s seen in action her whole life. “My dad owns his own business so having a family business is something I’m familiar with,” she explains, adding, that seeing Kyle and Brianna find monumental success as business owners and Franchisors has inspired her as well.
However, perhaps the biggest motivation for Courtney to own her own Toastique healthy food franchise came from the promise of freedom and schedule flexibility that will allow her to spend more quality time with her one-year-old boy. “I’m a new mom, and I love the idea of being able to set my own schedule,” she says. “I know it’s going to be the best thing I ever did!”
As someone who has devoted her career to helping people attain their physical fitness goals, Courtney is happy to be in a new role that promotes wellness through healthy eating. “Coming from the Y, which is all about keeping people healthy in spirit, mind, and body, trying to keep people healthy has always been a part of me,” she shares. “Owning a Toastique is a great opportunity to do this another way.”
Courtney is certain that people in the Stone Harbor area are going to get very excited about the grand opening of her Toastique, especially now that we’re all paying a little more attention to what we put into our bodies. She says, “I have friends in D.C. who are die-hard Toastique fans- they’re like, ‘THIS IS AMAZING!’ Seeing people be excited about the brand is what has drawn me to it.”
The nutritional benefits of eating at a healthy food franchise like Toastique are currently on-trend as more and more people place value on preserving their personal wellness. it wasn’t the only factor in Courtney’s decision to invest in a franchise of her own- more important to her, she says, is the delicious taste of the gourmet toasts, smoothies, açaí bowls, and cold-pressed juices on our menu. “Using mostly organic products, fresh fruits and vegetables, cold-pressed juice- just the freshness of the ingredients is what’s going to set Toastique apart from the other smoothie and juice places,” she predicts.
Additionally, being the only national franchise that specializes in gourmet toast creations is something that Courtney feels definitely sets Toastique apart from other healthy food franchise opportunities out there, and feels that their secret weapon is “definitely adding in the toast so it’s a little more well rounded. You can get a full meal!” Being able to offer more than the standard juice and smoothie options that our competitors have on the menu, she says, helps make Toastique into more of a meal destination than franchises that mainly cater to the post-workout crowd. “It’s just that elevation, taking healthy foods and making it something special, that makes Toastique stand out,” she says.
As Courtney continues to stay on track for her April 2021 grand opening, she feels overwhelmingly positive about her chances for profitability, especially as the light at the end of the COVID tunnel begins to shine brighter. However, she says, the demand for grab-and-go healthy food options like those Toastique has to offer is something that doesn’t look likely to go away anytime soon. Though she plans to open with a main focus on takeout and delivery, Courtney sees amazing potential for her Jersey Shore Toastique location no matter what is going on in the world and has already seen some encouraging evidence to support this. “When we were walking through the property in September, there was still a pretty large number of people that were still out and about on the shore,” she recalls. “Masks aren’t going anywhere soon, but people are going to be out, wanting healthy, grab-and-go food where they can run in and out real quick.”
We’re thrilled to welcome Courtney as a pioneering Franchise Owner, and can’t wait to have her with us as we continue to grow our healthy food franchise brand across the United States!
Isn’t it time you found a career that can help you bring health, wellness, and delicious food to your community? Toastique is now awarding franchises in select U.S. cities, and we are looking for passionate, health-focused individuals to join our franchise family. Visit our all-new franchise website to learn more.
